The Toothbrush Test: Larry Page's Idea Evaluation Method
An exploration of Larry Page's idea evaluation method - The Toothbrush Test. He looks at companies and evaluates whether someone would use it twice a day. Examples include Google, YouTube, Google Calendar, and Gmail.
The 0.1% of ideas I think — or discover in rabbit holes. Get access to the best ideas I've found for free here: https://t.co/q33ixsFPbq
2. Paris Syndrome— George Mack (@george__mack) June 25, 2023
Every year a small number of tourists to Paris suffer from Paris syndrome.
Their Disney expectations don't match the reality of the city -- and can enter a state of shock and potential vomiting
The marketing is so good that the product disappoints by contrast pic.twitter.com/lm2Hfbp5rs
3. Kanye West's Secret Market Research— George Mack (@george__mack) June 25, 2023
Diplo was asked to help produce Kanye & Jay Z's iconic - 'Watch The Throne'
When he arrived, the Olsen Twins (Mary-Kate and Ashley) were in the studio.
Kanye said: "They are my thermometer for what white girls listen to" pic.twitter.com/R6bEldYHkr
5. Bollywood Dominates YouTube— George Mack (@george__mack) June 25, 2023
Bollywood (T-Series) is the number one YouTube channel -- and it's not even close.
With India becoming the world's biggest population AND the biggest users of social media platforms -- expect this trend to continue over the next 10 years. pic.twitter.com/0UpdYpHhuz
The Paradox of Abundance also applies to information.— George Mack (@george__mack) June 25, 2023
You can consume lectures from the best minds of history for free -- and you can watch World Star Hip Hop fights on a loop.
2020s will be a decade of extremes at either end of the spectrum. pic.twitter.com/rmP3ilVTlA